How important is marketing?

Jul 04,2008
07:00 am
We all know you usually only get what you pay for, but marketing often has an ...

By Damon Segal

Renting out baggage carts

Aug 15,2008
08:00 am
I've just got back from a trip to the USA, and as usual looked out for ...

By Steve Van Dulken

Networking Effectively

Jul 04,2008
07:00 am
Networking is an important skill for Chief Executives and networking generally can lead to all sorts ...

By Brian Chernett

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Brian Chernett

Brian Chernett is founder and Executive Chairman of The Academy for Chief Executives. He has 25 years' experience as managing director of private and public companies, including subsidiaries of Booker Bros McConnell, the Landmark Group, and several other major companies. Brian firmly believes that, in this ever-changing environment, the key to staying ahead of the ....

Charles Orton-Jones

Charles is the former editor of EuroBusiness magazine and deputy editor of Real Business magazine, and has written for The Guardian, Financial Management, LQ, Real FD, The Marketer and the CBI's magazine, Business Voice. His specialism is interviewing entrepreneurs. Memorable interviews include ....

Bernice Hurst

Bernice Hurst is the author/editor of more than 60 food related publications aimed at both consumers and the food industry. As founder and Managing Director of the Fine Food Club, she pioneered online food retailing in the UK when the Fine Food Club became the first shop in AOL UK's shopping channel. Bernice currently writes ....

Steve Van Dulken

Steve Van Dulken is a world-renowned expert on inventions and how they relate to businesses. He is a specialist in Britsh patent law having worked in the area for the British Library since 1987. His LaunchLab.co.uk columns will cover these topics as well as innovation design and copyright.Steve has written ....

Twinkle

Throughout the ages, man has consulted the heavens to determine their fate. Now, exclusively for LaunchLab.co.uk, star-reader, cosmic castaway and psychic seer Twinkle brings you astrological tidings to peer into the misty future of your business. Thinking of selling up? Hiring a new director? Firing your tech team? We've crossed Twinkle's ....

Damon Segal

Damon Segal has been a major force in the design and marketing arena for 20 years. After receiving a solid grounding in graphic design and hard work while based in Hong Kong, Damon returned to the UK in 1990 to help run graphic design agency AGI. During the early days of the internet, ....

Carmen Snipes

She’s lurking at your AGM, earwigging on the train, she sips champagne at your launch parties and she’s chummy with your HR brigade. Miss Carmen Snipes, trained in espionage and surveillance - ousted from the Union of Journalists for gross misconduct - is a renegade reporter on the prowl. So ....

Dan Matthews

Dan is a business owner and journalist with around 10 years experience writing in print and online. He has held editor and publisher-level positions at respected publishing companies and has written for The FT, The Guardian, FHM, Real Business Magazine, Growing Business Magazine and his own online title LaunchLab.co.uk. He has also ....