Getting a new product to market is a complex process. You have to come up with the idea, develop it and get it into the market without someone pinching your idea, or worse, releasing a better version of it. This section guides you through the process, covering topics as diverse as intellectualy property protection and product launch marketing.

Newest Articles

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Manage your customer database
Jed Mooney, managing director of Datahold, one of the UK’s leading database management companies, describes why you must have a customer database and how to set about creating and managing one..
By Jed Mooney Nov 14,2008 - Comments (0) - Rating (1 votes)

Pricing your new product or service
Pricing a new product is a thorny issue for a new business. You should, of course, look at your market and review your competition along with your costs and your hoped-for profits ....
By Martin Brassell Jul 13,2008 - Comments (0) - Rating (1 votes)

Protect your new product
When developing a new product there is always a concern over how much security should be attached to it. Intellectual property (IP) laws provide rights over products to ensure ideas are not ....
By John Dodd Jul 13,2008 - Comments (1) - Rating (1 votes)

Bring a business idea to the UK
Here are 10 tips on how to spot a good idea overseas and introduce it to the UK..
By Jason Mohr Jul 13,2008 - Comments (0) - Rating (1 votes)

Manage your suppliers
Late deliveries, incorrect orders, faulty goods and services. All could have a serious impact on your business so it’s important to use suppliers you can trust. Steve Jennings, director of business banking at ....
By Steve Jennings Jul 12,2008 - Comments (0) - Rating (1 votes)

Launch marketing, part I
Starting up is tough. Starting up is also very exciting and a real personal achievement. I say this because you’ll need as much excitement as you can muster for your first and ....
By Iain Scott Jul 11,2008 - Comments (1) - Rating (0 votes)

Launch a new product or service
Launching a product or service is a critical step for a start-up or early-phase business. Done successfully it can set the business on the path to growth and viability. Botched it can ....
By Steve Wood Jul 11,2008 - Comments (0) - Rating (1 votes)

Commercialise your inventions
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By Steve Van Dulken Jul 11,2008 - Comments (0) - Rating (0 votes)

Business sales tips
Selling is the lifeblood of any business. It’s essential to the growth of an enterprise, and yet selling is often viewed as an inherent talent rather than something that can be learned, ....
By Russell Ward Jul 10,2008 - Comments (0) - Rating (2 votes)

Protect your intellectual property
Intellectual Property: sounds dull, technical and something you may feel you don’t need to bother with for now. But ignore it at your peril because Intellectual Property Rights are key to the ....
By Terry Osborn Jul 10,2008 - Comments (0) - Rating (1 votes)

Get the right business website
Creating a winning website is no longer a daunting prospect. Nowadays, with a DIY-style website package, you can even build a website yourself in around 30 minutes..
By Mark Jeffries Jul 09,2008 - Comments (0) - Rating (0 votes)

Finance your business idea
Many entrepreneurs are ill prepared when approaching a lender, with as many as 80 percent failing to raise the finance needed to realise their business idea..
By David Sullivian Jul 08,2008 - Comments (0) - Rating (1 votes)

Make your customers remember your brand
Microsoft's bCentral.co.uk has put together the following top tips for LaunchLab.co.uk on how businesses can build a strong brand and make themselves readily identifiable to their target customers without spending hundreds on advertising ....
By bCentral Jul 03,2008 - Comments (0) - Rating (0 votes)

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Most Popular Articles

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Launch a new product or service
Launching a product or service is a critical step for a start-up or early-phase business. Done successfully it can set the business on the path to growth and viability. Botched it can ....
By Steve Wood Jul 11,2008 - Comments (0) - Rating (1 votes)

Protect your new product
When developing a new product there is always a concern over how much security should be attached to it. Intellectual property (IP) laws provide rights over products to ensure ideas are not ....
By John Dodd Jul 13,2008 - Comments (1) - Rating (1 votes)

Pricing your new product or service
Pricing a new product is a thorny issue for a new business. You should, of course, look at your market and review your competition along with your costs and your hoped-for profits ....
By Martin Brassell Jul 13,2008 - Comments (0) - Rating (1 votes)

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